When Chat2BT came out, one of the biggest things is that the more context you give Chat2BT, the more relevant the answers become. And so initially you saw a whole bunch of the people that were leaning into Chat2BT, they ended up with like five, six, seven different chats that were trained on specific corpuses of text. Like I had one, for example, for

uh... that uh... uh... one chatty bt chat that was trained on the stuff that i had written in the past and then it was helping me think through new things i wanted to write by referencing everything i'd read uh... written in the past and so on and then i have another chart which was populated with how we thought about

Mindstone go-to-market strategy, like what were the different parameters that we were thinking about, some presentation, text that was in there and so on. And you'd have a different chat for each of them. So a few weeks ago, OpenAI came out with a concept called GPTs. How many of you have heard about GPTs? So not chat GPTs, but chat GPTs? A little bit more. Good. So that has kind of replaced a lot of that. So now you can create a GPT. Actually, I'll show you here.

So in the top left corner here, you've got the GPTs that I've kind of played around with, or at least the ones that I stuck around with. So one that helps me create LinkedIn posts, think through back and forth as I go through. One that I used earlier today, which I won't dive into, Super Awesome was the previous company I built, and I actually literally just came from a demo with them two hours ago. And then one here, which is the Mindstone Strategic Thinker, where I

uploaded a whole bunch of documents on mind stone and gave it that context which allows me to go back and forth so whenever I have a strategic question to answer and I want to I want to have a thought partner that helps me go through that.

GPT or this particular GPT ends up being the point that I go to. But again, within a box, can't do anything with it. Also, a few weeks ago with GPTs, there was another announcement, which is that you can add custom actions to GPTs. How many of you are aware of Zapier AI actions?

Very few, there we go, okay, that's much fewer. How many of you are familiar with Zapier?

Zapier is basically this tool that allows you to take a whole bunch of apps as trigger points. So whether it is a new calendar event that gets created, a new email that comes in, a new row that gets added to a spreadsheet, and then it takes that information and you can funnel it into another app and then do different things with that. So you can build flows like when something gets added to my Excel sheet, send me an email or send person X an email with the contents of that Excel sheet.

And the first version of some of these flows actually that I had, for example, where you could use chat GPT or the GPT API within that, which is you could look for a trigger. So when a row gets added to an Excel sheet, then send that row to chat GPT, do some magic with it.

And then take that magic and send it somewhere else again. So Rogets added, maybe add, then figure, do some extra research, decompose it into a potential lead, their name, their address, maybe do some extra research around how big the company is in relation to lead, and then put that into a CRM. That would be a flow that you could already work with.

But now with custom actions that you can add to GPTs, you can bring the power of Zapier to the execution environment of Chad GPT. And I think that is something that is really interesting. So what I'm going to try here is I'm going to try and actually build a GPT to show you just how easy this is. This is a demo that actually happened at one of our meetups last week. And I myself was taken aback by it. So I thought I wanted to try and replicate it.

as we go through here. So I'm going to create a GPT. So this needs the premium version. You need to have a paid version of ChatGPT to be clear to be able to do this. I'm going to call it say, or I'm going to go through, actually I'm not going to go through the normal GPT builder here.

I'm going to go through a page from Zapier, which is specifically about AI actions. So there are a few things that you have to do. It's very, very simple. There's nothing more than copy paste that's going to be involved with this demo. So you have AI actions for GPT. It goes through a little bit of detail. It's very simple. You have this URL.

Again, you search for AI Actions GPT, AI Actions Zapier GPT, you will find this page. Google, don't use ChatGPT to search for it, for those of you that do that. You then go into configure of your GPT and then at the bottom, you have this button called create new action. Just going to click that.

And then you have this button here at the top, which is import from URL. Very simple. I'm going to copy paste and click import. Now here you have a whole bunch of things that got pasted. You don't have to worry about any of that. Doesn't matter. I'm going to go down. Actually you don't have to do any, any of that at this point. So I'm up.

I'm going to go back. No, what did I, I got that wrong. So I'm just going to do that again. Create new action, import from URL. Ah, there we go. And, oh, of course I didn't save it. So I'm going to go back from the actions here. You can see that the action was created.

That's a very simple, I didn't do, didn't do much here. And I'm just going to go a little bit further down. So what it has done now is basically it's created a Zapier action in my GPT, but I need to do one more step, which is I need to copy the rules that I have here. Just going to copy this into my instructions.

I'm going to call this the Zapier actions demo and demo on Zapier actions.

What you can see, and again, you don't have to worry too much about what this text actually says, but if you wanted to have a quick look, it basically tells you here, it outlines how this GPT is going to work using AI actions from Zapier. So you have tell the user that you're checking something, it's actually being very explicit. So this means that when I'm using the GPT, it's going to explain to me what it's actually doing as it's going through.

Um, it's going to look at the actions that are available at the moment. The actions that are available here is Google calendar, find event, and it has action slack direct message. Okay. So I'm going to just save this for a second. I'm going to make it available only to me. Now in my case,

In my case here, in my Zapier account, I already have a whole bunch of actions that exist. So, okay, just to make the demo actually more worth it, I'm going to delete these to see, to show you what the actual behavior is.

Okay, so the two actions, just to be very clear again here, I've got the actions that are added here were Google Calendar find event and Slack send direct message. The one that I'm gonna add, which is the one that I wanted to demo, so I'm gonna copy paste, so action, I'm gonna say Evernote, find a note.

I'm not doing anything other than literally changing the text here. Evernote find a note. This adds another action. So this, basically what this says is again, I've got say pure actions and I'm now adding, okay, as a GPT, you have, you have access to this particular action. So when I'm asking you about it, you should be able to execute on it. I'm going to say update.

view GPT. And now here I can say, okay, we'll say, um, actually I'm going to, uh, what would be a good example? I'm going to give it a little bit of context actually from my own, um, custom instructions. So I'm just going to give it the context of Mindstone.

I'm going to add this to the instruction so that we can actually have a real good example going through. Now I'm going to say, whoop. Imagine you're the world's best strategy consultant trying to help or

helping me think through the next strategic step for Mindstone. I am just, what would be a good talk? I'm thinking about the right go-to-market strategy. Where do you think I should start?

Okay. So this is just a generic question, right? This is a question that you might've asked Chad GPT. So, um, I gave it a little bit of my own custom instructions. So it has a little bit of an idea of what MindStone is about. Um, but it doesn't give me much more. Now what I'm going to say is, okay, this is interesting. Now find, uh, my last ever note,

note on this topic. So I'm just going to let it finish for a second. So this is fairly generic stuff that it's going through at the moment, as you can imagine, right? Always the problem with a live demo, you have to wait until the chat to be is done. Okay, there we go.

There we go. Okay, so here it is detected that I've asked for an action that came from Zapier AI actions. It's asking me to sign in a Zapier. You go through this screen. So you have to give this particular GPT access to your Zapier account. I'm going to allow it. Now it has access to my Zapier account.

But Zapier, for every single new app that it accesses, asks me again, OK, well, now it wants to access specific actions on Evernote. Are you OK with that? I'm going to allow that again.

Actually, sorry, this was what it did here is initially I asked Zapier, then it asked me to access the AI actions within Zapier, and now it's going to ask me for, here it is, please. Okay, wait. To proceed with finding your last Evernote on this topic, you need to enable the Evernote find note action in your Zapier AI actions.

So that's because I just deleted all of my actions as you saw before. And it's because I wanted to show you the demo of like, really, how do you do this yourself? So I'm going to click on this. It's going to bring me to the same screen that I was on before. This is now adding an action. It's already identified that the action I want to add to a Zapier is Evernote find a note.

I'm going to select my own account. So on my Zapier account, I already had it given it access to Evernote overall because I've used Evernote in the past. Otherwise, it would have added a button here to authenticate with your Evernote account.

Then here you have a few options. You can, as Zapier is searching through your notes on Evernote, in this case it's going to search only on the title. I'm not going to ask it to search both the notebook and the title and the tasks, simply because it makes the demo a little bit easier. So it's only going to look at the title. And the name of the action is Evernote find a note. I'm going to enable this action. And now you can see that there's one action available through my Zapier AI actions.

I can add many more. I mean, to give you an idea here, I can, I can add actions around Gmail that sends an email so I can brainstorm a chatty BT, go through some agenda items that I'm trying to prepare for a meeting and then send that out. I can actually,

Google Calendar is another one. I can get it to search through my Google Calendar, figure out what the events are for the week, prepare me an agenda, then use the second action to send the agenda to every single person that needs it. A whole bunch of things. Like at this point, you are no longer constrained within the confines of ChatGBT. You can use any app that exists in Zapier, bring that straight within ChatGBT, and then start to develop your workflow. I'm going to keep it at the moment just to this Evernote find a note. I'm going to go back.

So once you have enabled this action, let me know. This is now enabled.

Okay. So now it's doing it again. And because this is now a new action, it again asked me to allow it. Um, if you didn't want this, by the way, in the custom instructions that I said that I showed you before that I copy pasted, you can actually take that out and it will, it will just do it for you. Or you can, uh, in some cases you can just, um, hit, uh, always allow, which is not something I want to do. But, uh, if you are very adventurous, maybe you just want to have access to everything. Uh, okay.

as a pure has an interesting problem. Try again. Sometimes you just have to insist, but hopefully the live demo gods don't are not too much against me today. We'll see. Okay. Here it's looking up the action again. It's then actually starting to execute the action and

Okay, so there was no specific note that it found with the title that was Mindstone Go To Market. So it's asking me, you might want to think manually. Okay, wait, what are the other titles? So I'm literally just going to go through my last notes here and have a look at what it would look for. Look for the note about the business pitch video I recently wrote.

There you go. So it's now found the note, and it's giving me a summary of the note that I had written at the time. Now, to be very clear in this case, um,

EverNote's functionality within Zapier is fairly limited. You can do the search only on the title. I wish it could do it much more like actually looking at it from a topic perspective.

But what I wanted to show today was how we are going past the confines of Chad GPT here. So you can already start to layer in all of these different tools. And this only got released like four weeks ago, three and a half weeks ago or so. I was talking about AI agents before.

So there are a whole bunch of projects out there, auto GPT, agent GPT, agent runner, that are self-executing chat GPT environments. So basically, you give them a task, they determine what is the plan of action, and then they will execute

through a loop until they decide that they've actually achieved the objective that you gave them at the start. So for example, you could give them an objective. I want to buy a Christmas present for my mom. And you give it a whole bunch of context.

In ChatGPD, it would have said, here are some suggestions. And even there, it wouldn't really have given you anything that was up to date. An agent can go crawl the web, figure out, based on your context, what it might be. Now, with these actions, you could actually use Stripe to, Stripe is one of the actions available, to actually trigger a payment to a merchant that might not even have an e-commerce available, but you do it through email. You can literally write an agent that would contact a supplier

figure out the reply that comes back, negotiate the deal in between, trigger the payment, and then come back with the final negotiated contract or whatever the thing is that you bought. From a technology perspective, this is now entirely possible. And so what that means is purely that in 24, as people start to integrate this through different bits, the capability of agents is going to improve dramatically because they're actually going to go out in the wild.

I'm happy the demo worked. It did the full flow. Hopefully you learned something out of it. It definitely sparked, at least last week when I saw it, a whole bunch of ideas on how I want to try and see how far I can push this. But I'll leave it there. Any questions, please ask now. OK. Cool. Cool. Yep. How is Mindstone using that within their app to help

Yeah, so the AI actions from Zapier, we are actually not using that much at the moment. Actually, we're not using at all. What it allows you to do is to draw in a whole bunch of other experiences from other places around the internet.

Imagine that there would be maybe an action around creating someone has a meme service and you want to action that and pull it into your experience in order to provide a better learning experience for that particular person at that point in time. Maybe there's a course that someone that is available on Coursera.

And you're going through an experience like this is actually the perfect course for you to go and take right now. And you can within the same experience just say, yeah, okay, buy that from me, pull that back into my mindset and experience, and now make it part of the learning journey that I'm on myself. All of those things you can now start to bring into a single environment. So it's the increase of the number of actions that you have available to build these experiences. Does that make sense? Yep.

using Zapier Actions right now, is there anything else that you're using or trying out? Personally, or from Einstein? So personally, I'm going to be using Zapier Actions much, much more. And I've only recently started doing this, but I'm building a GPT that

pulls out all of my meetings for the next week, then does research on every person that I am meeting, then prepares meeting prep notes for me for each of those meetings, creates an agenda out of it, and then emails the agenda out to everyone that I'm meeting with a request on do you think we should be talking about anything else.

So that is a GPT that's absolutely possible to build today, and I really do want to build that. So that's part of what I'm now experimenting with. From a Mindstone perspective, we focus more on kind of everything that's outside of the model. So the ability that we use it for things like

identifying which skills are being trained in any article, podcast, or video. We use it to evaluate the quality of a question. How do you improve on a question so that you can actually help someone understand, okay, well, this is a question you asked. You could have asked this in a slightly different way, and this would have been a better version on it, and this is why. So there's a whole bunch of stuff there, but we don't innovate at the model level. We try and innovate on the experience on top of it, where you basically help people learn in a better way.

But yeah, there's so much more that you can do. And then you have the agents themselves, right? So these agents that become autonomous units that can go and execute an entire task for you, like finding... One of the things actually, and this is one of the things where we are using agents for, is when someone has a learning objective and they have a particular profile,

having an agent go out on the web and figure out, based on everything that exists online, what is the perfect piece of content for that particular person based on their current objective and their profile today, and then figuring out and bringing that back and say, okay, this is the next piece of content you should be spending time with. That's something that we're building as well. Yep. So right now, this is still within my $20 a month.

Yeah. So my attitude to the current models and environment is the cost is coming down so dramatically that the benefit of leaning into the innovation is far outweighed by the cost that it costs right now. Like being

Earlier in understanding these models more than other people do at the moment ends up paying off more than it costs, especially when I know that in six months from now GPT-4 is probably going to be another third of the price that it is today or a fourth of the price or whatever. We're still in that explosive innovation space. We just had Gemini that got announced. 1So what is OpenAI going to do next? It's either going to be GPT-5 or a slash of GPT-4.

one of those two to try and make sure that they end up still being kind of the model that everyone goes to. It's what happened with all of the infrastructure plays before as well. And actually I say that not even just before, it's still going on. It's been going on for like the last eight years or so where every few months you have one of the big cloud providers that slashes their prices as a response to somebody else and they are constantly making it cheaper and cheaper to work.

I'll stop there, hand it over to Christine. Any more questions, please let me know. I'm going to be here for the pizza as well. So thank you very much.